It seems like everywhere you turn in the business world, you see the word “automation”. While it’s clear that automating your workflow can increase your team’s productivity, I’ve found that many companies haven’t fully embraced the marketing tools available to them. This is a shame, because I believe that the implementation of proper marketing tools is critical to the long-term survival of any company in the age of information.
Here are 3 of my favorite automation tools that help lay a solid foundation in marketing:
While automation is a brilliant solution in marketing, there will always be a need to connect with people on a personal level. Marketing is one of the best tools for building and maintaining relationships in your business.
My friend Joe Polish has been an incredibly valuable marketing resource for me and my businesses. He hosts an annual event called Genius Network (apply here), which I attend every year to stay up to date in marketing, and to connect with other successful entrepreneurs. Here are a few of my favorite takeaways from his program.
3 ways to connect with your clients:
If you’re interested in diving in deeper into these concepts, I recommend attending Joe’s Genius Network event November 2-4 in Phoenix, AZ. I’ll be there alongside speakers likeKeith Cunningham, Chris Voss and Barbara Annis. You can apply here.